JOHANNA WESTIN
DESIGNER / CREATIVE
WELL HELLO!
I am a Stockholm-based designer with a background in industrial design, but currently working within retail and communications.
On this page I've collected some stuff that will hopefully make it easier for you to understand who I am and what I do. If you think it looks interesting or want to know more, dont hesitate to contact me!
WORK SAMPLES
Here's a snapshot of my work throughout the years. If you want to know more you should download my portfolio or contact me directly so I can tell you in person
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Retail design
When working with retail my job is all about creating that special experience for the customers. In the last few years I've had the chance to work on projects for both Samsung and Apoteket when working as a designer at Cheil Nordic, and Camper when I was an intern at Doshi Levien. As a retail designer I've had the opportunity to create everything from stand alone shops, to shop-in-shops, window installations, campaigns and more hands on product experiences.
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Product design
Working with product and furniture design means working more direct with the final customer, and throughout the process the main thing to focus on is the users needs and the functionality of the product.
Above I show a kitchen bench made in collaboration with Emma Nilsson and Lisa Frode, my master thesis project, Tekné Vietnam and lighting products that I worked on for Aaron Probyn and Habitat.
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Communication and Graphic design
In whatever field of design you work with it always comes with more or less graphic design and communication too, a field I feel very comfortable working in. Lately I've also started tapping into the digital field, creating campaigns and designs for web and mobile, and also working a lot with social media.
Above I show different applications of Graphic design; in a map made during my time at FW Design, in a campaign made with Cheil for Samsung and in a board game concept.
PROFILE
I am a Stockholm-based designer who have finally found a place where I want to live and work. I have also succeeded to find a part of the design industry which I really enjoy, communications and retail.
Since I started working within communication and retail, my learning curve has been steep and I have developed a lot, mainly within store design, but also in digital design and brand strategy, something that I hope to continue developing in the future.
The main reason why I enjoy working in this field is because as a creative I have great possibilities to influence customer decisions and increase sales, but also because it is a field of the industry that is constantly changing and the difference between digital and physical retail spaces is getting smaller each day.
One of my most important characteristics at work is that I'm good at reading people, which makes me a good team player who easily builds good relations both to my colleagues and to customers and partners.
I strive in a constantly developing work environment, where I’m allowed to try out new things and where I’m also allowed to fail, because I know I’ll learn something from that too.
Oh, and when I'm not at work I also use my creative skills a lot, but in a more hands-on way. I love drawing things and people and I spend every Monday evening creating things in the silver workshop.
Speak soon!
/Johanna
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CONTACT INFO
46 70 887 63 68+
Sveavägen 132
11350 Stockholm
